Reviewed · FOOD & DRINK
Reykjavik Food Lovers Tour – Icelandic Traditional Food
Iceland tastes better in a tiny group. This Reykjavik food tour puts you on a 12-person path through classic spots and lesser-known details, with a memorable end at Dass. Expect stop after stop of Icelandic comfort food, from seafood soup to the famous fermented-shark moment, plus stories tied to daily life and food traditions.
Two things I really like: you get real variety in a short 2.5 to 3 hour window, and the tour is led by friendly locals who bring the culture to the table (I’ve seen guides like Einar and Paul highlighted for mixing humor with food know-how). One possible drawback: the restaurant mix includes major names, so if you want only ultra-remote, hard-to-find places, you may wish for a different balance.
Key Highlights
- Small-group vibe (max 12) means more conversation and easier pace through downtown.
- Fermented shark at the finale (Dass) gives you the Icelandic bucket-list taste, plus a drink included.
- Real Reykjavik classics like Bæjarins Beztu Pylsur, noted as the original lamb hot dog stand from 1937.
- Kolaportið only on weekends (11 am to 5 pm), so your market stop depends on the day you book.
- Water at every stop and tastings throughout, so you’re not just shopping, you’re eating.
- Most likely no extra tickets needed at stops, since the tastings are built into the tour flow.
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Reykjavik Food Lovers Tour: A practical 3-hour intro to Icelandic eating

Reykjavik can feel like a “see the sights, then grab something” kind of city. This tour flips that plan. In a single afternoon or evening walk, you sample the foods Iceland is actually built on, in the places locals point you toward.
I like the time frame because it fits real travel life. You do not need a half-day commitment, and you can usually slot it into the day you arrive, or the day before you leave. The included tastings also mean you can eat without playing menu roulette every time you walk into a new café.
And yes, the big flex here is the range, including the famously intense choice many people shy away from. The tour finishes at Dass by Hallgrimskirkja, where fermented shark appears as a dramatic finale, not a random snack you have to hunt down on your own.
Small group size and a human guide lead the whole experience

The tour caps at 12 travelers, which is a big deal in Reykjavik. Old harbor streets and downtown sidewalks are not huge, and a large group can turn into a shuffle. Here, the group size supports actual interaction, like asking why a dish exists in the first place or how people think about sour, smoked, and preserved foods.
This is also where the guide matters. Several guides have been mentioned by name (Einar, Paul, Bo, Magnus, Stefan, Robyn, and Palli show up in the mix). Even if you do not get the exact same guide, the format is consistent: you hear stories tied to what you’re tasting, not a lecture that floats above the food.
Starting at Ingólfstorg: where Reykjavik’s food walk gets its bearings

You meet at Ingólfstorg Square at the start point (Hlöllabátar at Ingólfstorgi 1, 101 Reykjavík). You’re asked to arrive about 5 minutes early, which sounds small but saves you stress. Reykjavik is easy to walk, yet meeting points can still be confusing when you’re carrying bags or adjusting to weather.
This first stop is also a clever setup. Ingólfstorg is a real downtown anchor, so your brain immediately maps the route. From there, you move toward the old harbor area and into the core of Reykjavik eating.
What I like about starting on a square is that you can glance around and understand the city rhythm before the food arrives. It helps the tastings feel connected, not random stops glued together.
Old harbor shellfish soup at Seabaron

Your second stop goes down toward the old Reykjavik harbor, where you start with an appetizer: Icelandic shellfish soup. If you’re new to Icelandic cuisine, starting with a soup is smart. It’s a comfort form, and it gives you a baseline for the seafood flavors that show up again and again later.
Also, soup is a weather-proof choice. Reykjavik weather changes fast, and a warm bowl makes the walk feel easier. The tour includes water at all stops, which helps you pace yourself and keep your hands free for eating.
Worth a look alongside this Reykjavik pick:
Kolaportið flea market: when your tour day changes the menu

One of the most interesting twists is the Kolaportið Market stop at the Reykjavik Flea Market. This isn’t open every day, so your experience depends on your booking date.
If your tour lands on a Saturday or Sunday, Kolaportið is open 11 am to 5 pm, and you get a stroll inside the market while tasting traditional foods. If you book midweek, you should expect a different flow, since this market element is tied to weekend hours.
I like this stop because it’s not just food, it’s texture and atmosphere. Flea markets also give you a sense of what locals buy and snack on, and it’s a quick way to get beyond the “one restaurant, one meal” travel mode.
Bæjarins Beztu Pylsur: the original lamb hot dog moment

No Reykjavik food tour feels complete without the Icelandic lamb hot dog. Here, you go to Bæjarins Beztu Pylsur, described as the original stand from 1937.
This matters because hot dogs in Iceland aren’t trying to be gourmet. They’re trying to be good, fast, and comforting, and that’s exactly why they became iconic. If you’ve been curious how a country that loves preservation and lamb still makes street-food satisfying, this stop answers it quickly.
The tour keeps this portion focused, about 15 minutes. It’s enough time to eat and reset, then keep walking instead of lingering in a line.
Lamb soup in a bowl for the street-food stage

After the hot dog, you hit Icelandic street food, with lamb soup framed as a true “Iceland in a bowl” kind of dish. The stop runs about 40 minutes, which gives you time to slow down and taste without rushing.
One practical reason this portion works: lamb soup is filling, so it helps you handle the final tasting at Dass later. If you skip this mid-tour warmth, you might feel under-fueled when the fermented shark decision comes up.
Taste Of Iceland: snacks and candy that travel well

Next you stop at Taste Of Iceland, a local delicacy store where you can sample unique foods, snacks, and candy. This part is shorter, around 10 minutes, and it plays a different role than the restaurants do.
Instead of a sit-down meal, this is about letting you taste things you might not notice on your own. It’s also helpful for packing your taste memory into something you can bring back. Even if you only buy a small item, this stop gives you a souvenir that is actually edible and Iceland-flavored.
Dass Reykjavik by Hallgrimskirkja: the fermented shark finale plus a drink

The last stop is Dass, ending near Hallgrimskirkja church. This is where the tour goes big. You get several Icelandic delicacies, and the headliner is fermented shark (Hakarl).
Fermented shark is polarizing, no sugarcoating. The good news is you’re not doing this alone in a restaurant. You’re guided through it as part of the food story, with context that makes it easier to try even if you’re not sure you want to.
The tour also includes a drink with this finish. You choose between non-alcoholic or alcoholic Icelandic drinks, and the tour suggests options like a special beer or Black Death snaps. One review mentioned the drink offerings may come as soda, beer, or moonshine, so do not treat Black Death as guaranteed, but do expect Icelandic options are part of the included experience.
This final stop runs about 45 minutes, which is long enough for you to taste at a comfortable pace. It also gives you time to ask the guide what to do next in the area, since Hallgrimskirkja is one of Reykjavik’s easiest landmarks for orienting yourself afterward.
What the price includes, and why $152.37 can still feel fair
At $152.37 per person, this is not a budget snack crawl. But it’s not overpriced in the typical “tour cost for nothing extra” way either.
Here’s what’s included:
- Food tasting at multiple stops
- Water at all stops
- Professional guide
- Taxes and fees
- Alcoholic beverages at the ending drink
What’s not included is hotel pickup and drop-off. So you’re doing the walking yourself, which is normal for Reykjavik.
The value equation for me looks like this: you pay once, and the tour handles the coordination of multiple tastings across several venues. Without a guide, you’d likely have to choose just one meal and one snack, and you’d pay full menu prices each time. With the tour, you’re sampling a lineup that would be hard to piece together in one smooth route.
Also, the group size being small helps you feel like you’re paying for the experience, not just the transportation between stops.
How long it takes, what the pace feels like, and how to dress
The tour runs about 2 hours 30 minutes to 3 hours. That’s long enough to eat more than one thing, but not so long that you’re stuck indoors if weather turns.
Since it operates in all weather conditions, you’ll want to dress like you’re in Iceland, not like you’re in a mild coastal city. Bring layers, and wear shoes you trust on wet pavement. The route is downtown-focused, so you’ll be walking through real city sidewalks, not hopping between parking lots.
One extra practical note: if you’re arriving to Reykjavik that day, build in a little time for locating the start point. A few minutes of wandering can make you think you’re late when you’re only a block or two off.
Dietary restrictions and allergies: what to count on
The tour says it tries to accommodate dietary restrictions and allergies. That’s a helpful promise, and it’s also one you should treat as “work with the operator,” not as a guarantee of a perfectly tailored menu.
If you have strong needs, I’d make them clear during booking. The food here includes seafood, lamb, and a fermented shark tasting, so the more details you provide, the better the chance the guide can steer you toward options that fit.
Who should book this tour, and who might skip it
This tour is a great match for:
- First-time visitors who want a fast, guided introduction to Icelandic traditional food
- People who like learning cultural context while they eat
- Anyone who wants to try the fermented shark without guessing where and how
- Food lovers who appreciate variety in one afternoon
You might want a different option if:
- You only want off-the-path dining spots and less well-known venues
- You’re nervous about Hakarl and prefer to choose it (or skip it) entirely on your own terms
- You want very small portions at each stop, since the overall experience is built around multiple tastings that add up
Quick tips to get the most from your food walk
Here are a few things that make the day easier.
- Come hungry. This tour is built around tastings across multiple stops, and you’ll enjoy the final course more when you’re not already full.
- Plan for weather, not comfort indoors. You’re walking downtown for the better part of the experience.
- If you drink alcohol, decide your pace early, since the finale includes an included Icelandic drink option.
- If you’re sensitive to strong tastes, remember you can set expectations early with your guide so Hakarl feels like a choice, not a surprise.
Should you book Reykjavik Food Lovers Tour?
Yes, I’d book it if you want a guided, concentrated way to taste Reykjavik’s real food culture in just a few hours. The combination of classic stops like Bæjarins Beztu Pylsur, seafood starters near the harbor, and the Hakarl finale at Dass creates a full Icelandic arc that’s hard to replicate on your own.
If you’re unsure, the decision hinges on one point: are you excited enough to try fermented shark as part of the experience? If yes, this tour is a strong pick. If no, you might still enjoy the rest, but the tour’s personality is very much shaped by that final Icelandic moment.
FAQ
How long is the Reykjavik Food Lovers Tour?
It lasts about 2 hours 30 minutes to 3 hours, depending on the pace and conditions.
How many people are on the tour?
The tour has a maximum group size of 12 travelers.
Where does the tour start and end?
It starts at Hlöllabátar Ingólfstorgi 1, 101 Reykjavík, Iceland, and it ends back at the same meeting point.
What food stops are included?
Stops include Ingólfstorg, Seabaron (shellfish soup), Kolaportið Market (on weekends), Bæjarins Beztu Pylsur (lamb hot dog), Icelandic street food (lamb soup), Taste Of Iceland (snacks and candy), and Dass Reykjavik (Icelandic delicacies including fermented shark).
Is alcohol included?
Yes. The tour includes an Icelandic drink at the end, and it can be alcoholic or non-alcoholic.
Is water provided during the tour?
Water is included at all stops.
Can the tour accommodate dietary restrictions or allergies?
The tour states it tries its best to accommodate dietary restrictions and allergies, but it is best to share needs during booking.
What happens with the Kolaportið Market stop if I book on a weekday?
Kolaportið is only open on Saturdays and Sundays from 11 am to 5 pm, so that market stop is tied to weekend timing.
Does the tour run in bad weather?
Yes, it operates in all weather conditions, so dress appropriately for the conditions.
Is there free cancellation?
Yes. You can cancel up to 24 hours in advance for a full refund. Canceling less than 24 hours before the start time is not refundable.
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